Archive of the Category 'Video'

We start publishing the videos of the Trascreativity event with an extract from the first day, in which Elio Fiorucci answers a question posed by the audience, on the risk of homologation associated with department stores selling designer furniture. Fiorucci believes that the Ikea-model must be seen in a positive way because it increases choice and also makes style affordable for the less wealthy.

Footnote: have you noticed anything new? This is the first video published on the brand-new channel YouTube for DesignTaleStudio. We will use this as the archive for all our videos, make a note of the direct address: 
 http://www.youtube.com/designtalestudio.

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We would like to close the series of videos taken during The Grand Design Tour event with the presentation, by Laura Villani, of Sandra Bermudez slab, displayed at the Otto Gallery in Bologna. A work with a strong graphic element which uses crunched paper as a metaphor of the feminine work.

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In this video, Laura Villani, “director” of the Grand Design Tour event and Paolo Cesana, Refin’s marketing manager, present DesignTaleStudio ceramic slabs created by Karim Rashid. Works which perfectly fit the aesthetic tradition of the Egyptian designer and which can be used to clad and decorate both interiors and exteriors. The video was filmed at the art gallery “L’Ariete Artecontemporanea” in Bologna during the inaugural event of the Grand Design Tour.

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Towards the end of his speech during the Grand Design Tour, Elio Fiorucci once again underlines the importance of decoration and of the detailed use of colours which has always been a cornerstone of his aesthetics in the field of fashion-design. Summing up, he reported an interesting anecdote connected with his friendship with Andy Warhol in the 70s and a discussion they had about the theme of aesthetics in modern times.

In this extract, Elio Fiorucci goes into depth commenting on his ceramic slab prototype designed for DesignTaleStudio, and on “the mouth” as a positive visual archetype with a huge semantic potential yet easily understandable even though it was difficult to draw. The intense use of colour and the sensation of global sweetness and sensuality make this ceramic slab a “100% Fiorucci” work of art.

We have divided the speech Elio Fiorucci gave at the Stefano Forni gallery during the opening of the Grand Design Tour into 3 parts. This is the first extract.

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Fiorucci underlines the key role of ceramics in contemporary design as well as the forsaking, by many architects, of the limited “functional” rationale of ceramic tiles: today ceramic is the perfect material for decoration thanks to its resistance and, at the same time, its strong aesthetic potential.

In this video, we see Laura Villani, “director” of The Grand Design Tour event and Paolo Cesana, Refin’s marketing manager, who comment on the ceramic slab created by Lucio Dalla for DesignTaleStudio: a graphic work characterized by a neat drawing and a careful use of colours. The video was filmed at the Trimarchi art gallery in Bologna during the inaugural evening of the Grand Design Tour.

Finally, we can start showing the videos taken last week during The Grand Design Tour. The quantity of interesting “footage” is huge, more than we expected, so we decided to take a couple of days more to decide how best to use all the clips.

Today, we present a short trailer showing some snapshots of the opening event, which took place on Wednesday, October 3. Laura Villani and Elio Fiorucci guided us throughout the entire itinerary of the exhibition, commenting on the prototypes of the famous artists and designers who collaborate with us. We hope we managed to capture the magic atmosphere of the evening, of the portico of Bologna at sunset and of the intense emotion, which rose to a crescendo as the tour moved from one interesting art gallery to another.

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This short video is just a preview of a documentary film on DesignTaleStudio we are currently working on, a trip through the techniques and creativity of our ceramic art masters. Watching, yet again, the creation of a Parete Gold in the video has been a very emotional experience we immediately felt the need to share with you: never mind if the images on this clip are still “raw and crude”.

The filming has been carried out in our laboratory in Salvaterra and it shows our team at work with gold, clay and other powders to transform a porcelain stoneware slab in a real work of art: unique, irreproducible and authentic, in the wake of the great Italian ceramic tradition.

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Here is another preview of DesignTaleStudio documentary video we are currently working on. Our cameras have entered Ceramiche Refin laboratory to see our technicians at work during the creation of the Pareti d’Autore.