DesignTaleStudio rewards creativity

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In addition to the presentation of the new collections, Cersaie will also provide an opportunity to discover the winner of the international competition “Create your Tile” launched by the company for DesignTaleStudio and open to professional architects and designers only, which proved a huge success, with over 800 projects entered from 78 different countries.

On the morning of Tuesday, September 23, 2014 the architects Alessandro and Francesco Mendini, the chairmen of a jury made up of members of international renown, will be presenting the award to the winner, and the winning project will be displayed in the DTS stand alongside the complete range in the Filo collection designed by the Mendini brothers hors concours. The winning project will become part of the company’s collection.

Cersaie: Hall 36 – Stand B33

FILO

With the Filo collection, the authors interpret a traditional orthogonal grid, redesigned in a uniquely distorted and resized version: the thin lines weave and run through to form a grid, creating an almost three-dimensional optical illusion. The effect created is both geometric and abstract, instantly recalling the Op Art graphic artistic movements.

Presented for the first time at the Salone del Mobile in Milan last April, Filo is now on display for Cersaie in its complete range of 4 colours, based on careful research into colour trends and divided into different combinations of background colour and thin lines.
Each colour is presented in the large size 75x75cm with 4 different patterns to be mixed to create random, fast-moving floor decorations.


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